Etsy Insights: 2023 fall trends to tap into | Etsy Success

AudMod · 2023-07-10T20:59:24.284000Z

Hi there, I’m Audrey on Etsy’s editorial team. I work on trend content for sellers, and I’m excited to share some highlights from our most recent Marketplace Insights report on fall 2023 shopping trends. Fall harvest bundles: Tried-and-true maize motifs are coupled with thistles and blooming artichokes in a delightful pairing for the botanical-loving shopper. Consider these natural finds for decor, cards, and linens this autumn. 50% YoY increase in searches on Etsy containing “artichoke art” Throwback halloween: Sustainability-minded shoppers and trendy upcyclers alike are expected to tap into vintage and secondhand for both costume supplies and decor, especially from the ‘80s and ‘90s. 67% YoY increase in searches on Etsy containing “vintage halloween decoration” Punk meets prep: Continuing this year’s theme of duality, shoppers are inspired by the latest Fall Fashion Week styles that play with both refined lines and asymmetry, pair leather jackets and prep school pleated skirts, and integrate hot pink femme looks in a more dark, edgy context. 286% YoY increase in searches on Etsy containing “flower choker” Utilitarian blazer: As capsule wardrobes continue to be top-of-mind for many consumers, a utilitarian blazer or jacket is a must-have. Celebs and influencers alike are gravitating to items like these that work in many contexts and aesthetics. Consider styling your items with a crisp jacket or adding one to your collection. 12% YoY increase in searches on Etsy containing “90s blazer” Statement rugs: Interior designers know that rugs can swiftly transform a room, and shoppers are falling in love with pieces that offer pops of personality, bright colors, intricate designs, and plush vintage style. 90% YoY increase in searches on Etsy containing “colorful rug” Find the full report with more gifting, style, and decor trends here. What trends are you tapping into with your fall merchandise?

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Etsy Insights: 2023 fall trends to tap into | Etsy Success | Etsy Community