What’s New on Etsy: Fall 2025 | Announcements

MaureenSitterson · 2025-09-15T18:11:15.478000Z

Hi everyone! My name’s Maureen, and I lead a team at Etsy that focuses on helping the seller community grow and thrive. We’re here to make sure you have the right tools to run your shop smoothly and successfully! I’m excited to share our “What’s New on Etsy: Fall 2025” product release, outlining updates designed to save you time, streamline your workflow, and help you reach more buyers—just in time for the busy holiday season. Here are a few highlights: Stay on top of what matters most: You can now see your most important tasks right at the top of Shop Manager—so you can tackle them quickly and keep your business moving. Save time with smarter tools: We’ve added a suite of optional AI-powered tools to help you update listings and communicate with buyers faster and more easily than ever. Grow your reach and connect with more buyers: We’re rolling out a new Marketplace Insights feature to help you spot rising trends, choose the best keywords for your listings, and plan inventory with confidence (and is based on real-time Etsy Search data!) And more! Read the full release in our Seller Handbook to learn more about each new feature here. And be sure to join us at Etsy Up on September 18 at 1pm ET, where I’ll be doing a deeper dive into these improvements. You can RSVP here. Hope to see you there!

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What’s New on Etsy: Fall 2025 | Announcements | Etsy Community